About Art House
THE OFFERING
Art House is a double-screen movie theatre screening independent features. Seating is not typical for a theatre - instead of standard rows of seats, you can choose between large comfy chairs around tables, love seats and swivel armchairs. Rather than a concession stand, the staff serves refreshments within each theatre – offering a gourmet snack menu with wine and craft beer. Art House boasts large screens and state-of-the-art audio.
THE MESSAGE
Art House wants more people to seek out alternative film, and has created a friendly, comfortable and modern environment to entice a greater audience. Art House believes in the artistry and the craft of film and wants to honour it with a unique viewing experience.
THE AUDIENCE
Adults who consider themselves cultured. Social adults that enjoy going out. Media-savvy individuals who are socially active.
THE PERSONALITY
Art House is artsy, welcoming and stylish
Logo Design
The Art House logo blends artistic expression with the communal film experience. Using the elegant Soria Soria font, the wordmark aligns with Art House's stylish persona. The logo features a film reel with an 'A' on top, representing "Art," and a hidden 'H' within the reel pattern, symbolizing "House." This synergy creates a distinctive and memorable visual identity, reinforcing Art House as a unique cinematic dwelling.